The beauty industry is saturated with foundation claims. Promises of flawless coverage, all-day wear, and effortless application are commonplace. But few foundations truly deliver on such ambitious promises. Yves Saint Laurent Beauté, however, has made a bold statement with its All Hours Full Coverage Matte Foundation, specifically shade BD25, a medium neutral that caters to a wide range of skin tones. This in-depth review will delve into the specifics of this foundation, exploring its performance against its advertised claims and examining its place within the broader YSL Beauty All Hours collection and the wider market of high-end matte foundations.
The Claims: A Foundation Built on Bold Promises
The YSL Beauty All Hours Foundation comes with a long list of claims: It’s full coverage, transfer-proof and waterproof, with a luminous-matte finish, SPF 30, and a 24-hour wear time. These are significant claims, especially the combination of full coverage and a luminous-matte finish, which can often be mutually exclusive. Full coverage foundations frequently lean towards a heavier, potentially cakey finish, while luminous foundations tend to prioritize a natural, dewy look, often sacrificing full coverage. The All Hours foundation attempts to bridge this gap, promising the best of both worlds. The addition of transfer-proof, waterproof properties, and a 24-hour wear time further amplifies its ambitious nature. Let's dissect each claim individually, focusing on the performance of shade BD25.
Full Coverage: Delivering on the Promise?
Shade BD25, a medium neutral, offers impressive coverage. One pump is generally sufficient for most of the face, building up to full coverage with ease. Redness, blemishes, and even pigmentation are effectively concealed. However, the key to achieving flawless coverage with this foundation lies in proper application. Using a damp beauty sponge yields the most natural and seamless finish, avoiding any potential cakiness that can arise with heavier application. Using a brush can also work well, but requires a lighter hand to prevent build-up. Direct application with the fingers is generally not recommended, as it can lead to an uneven texture. The foundation itself is creamy and blends effortlessly, making it relatively easy to achieve a flawless, airbrushed look. The coverage is truly full, effectively masking imperfections without feeling heavy or masking the skin’s natural texture, a testament to its finely milled formula.
Transfer-Proof and Waterproof: Withstanding the Test of Time (and Touch)
The transfer-proof and waterproof claims are largely accurate. After setting with a powder, the foundation resists smudging and transferring significantly. A gentle touch leaves minimal residue on clothing or surfaces. However, vigorous rubbing will inevitably result in some transfer. Similarly, while it holds up exceptionally well against sweat and humidity, prolonged exposure to water will eventually cause some fading. The foundation’s impressive staying power is, however, a significant selling point. It remains largely intact throughout the day, requiring minimal touch-ups, even during extended periods of activity.
Luminous-Matte Finish: The Perfect Balance?
The description of a "luminous-matte" finish is perhaps the most intriguing aspect of the All Hours foundation. It successfully achieves a matte finish that prevents shine and controls oil production, especially beneficial for those with oily or combination skin. Simultaneously, it avoids the flat, lifeless appearance often associated with heavy matte foundations. The luminous quality is subtle but noticeable, lending a healthy, radiant glow without appearing overly dewy or shiny. This balance is crucial for achieving a natural, refined look. The finish is truly remarkable in its ability to provide both oil control and a radiant look, a feat not easily accomplished.
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